Anderson Salgado's Story
Born in Caracas, Venezuela, Anderson Salgado embraced the American Dream when he moved to the United States at age 15. With hard-working parents and an unwavering belief in the possibilities of his new home, Anderson set out to carve a path of resilience, faith, and impact. His journey took a significant turn at 20 when he enlisted in the United States Marine Corps, dedicating nine years to active duty and three to the reserves. During this transformative time, he earned a BA from Nova Southeastern University and an MBA from the University of Miami, building the foundation for his future in business leadership.
Anderson’s career took flight at Amazon, where he led the Beauty Category, managing over 2,500 brands and a portfolio valued at $1.7 billion. In this high-stakes role, he drove growth and innovation in eCommerce, refining his skills in brand management and industry strategy. Despite the rewarding experience, Anderson felt called to take a new path—one that would allow him to impact businesses from a fresh perspective. Leaving behind the demands of 60-80 hour work weeks, he launched his own agency focused on helping beauty and consumables brands navigate the complex world of eCommerce.
Looking back, Anderson recognizes God’s hand guiding him each step of the way. His faith has become his compass, leading him to create a life centered on a mission greater than himself. Anderson is dedicated to promoting his love for God and helping other entrepreneurs succeed by prioritizing values: God first, family second, and self third. He encourages fellow business leaders to inspire their teams by treating them like family and leading by example.
Today, Anderson balances his life as a husband, father, and entrepreneur. He’s a fitness enthusiast, devoted to continual personal growth. His ultimate mission is to share the story of Jesus through his own journey, striving daily to be a better husband, father, son, and leader. With a reputation as an Amazon and eCommerce expert, Anderson’s goal is to help business owners reach their potential without sacrificing their beliefs.
Whether through his businesses, podcast, or mentorship, Anderson Salgado is a visionary who believes success is achieved through faith, hard work, and the commitment to elevate those around him.